Launch pricing through October 31. Every piece is $3 more from November 1; email-list members keep launch prices through December 1, except on custom orders.Launch pricing through Oct 31. The list keeps it to Dec 1.

About

An early motorcar passing the gate houses at Cobbs Hill Reservoir, Rochester, about 1910.An ivy-covered brick mansion behind trees on East Avenue, Rochester, about 1910.Grass Walk, Highland Park, Rochester, N.Y. Sibley, Lindsay & Curr Co. postcard, postmarked 1909. Monroe County NY GenWeb collection.Azaleas in bloom beside a curving path in Highland Park, Rochester, about 1910.Upper Falls, Genesee River, Rochester, N.Y. Postcard, postmarked 1912. Monroe County NY GenWeb collection.Willow Pond, East Ave., Rochester, N.Y. Rochester News Company postcard, about 1915–1930. Monroe County NY GenWeb collection.Gate Houses, Cobbs Hill Reservoir, Rochester, N.Y. Postcard, postmarked 1910. Monroe County NY GenWeb collection.Highland Park, Rochester, N.Y. Sibley, Lindsay & Curr Co. postcard, about 1907–1915. Monroe County NY GenWeb collection.Magnolias in Bloom, Oxford Street, Rochester, N.Y. Postcard, postmarked 1921. Monroe County NY GenWeb collection.Willow Pond, near Rochester, N.Y. Postcard, 1910. Monroe County NY GenWeb collection.The Old Warner Castle, Rochester, N.Y. Walker's Post Card Shop postcard, about 1915–1930. Monroe County NY GenWeb collection.A Stream in Genesee River at Genesee Valley Park, Rochester, N.Y. Detroit Publishing Co. postcard, 1908. Monroe County NY GenWeb collection.Beautiful Sunset Durand-Eastman Park, Rochester, N.Y. Henry V. Walker postcard, postmarked 1918. Monroe County NY GenWeb collection.Beauty Spot at Genesee Valley Park, Rochester, N.Y. The Rochester New Company postcard, 1950. Monroe County NY GenWeb collection.Bird's-eye View looking East from St. Paul and Main Sts, Rochester, N.Y. Souvenir Post Card Co. postcard, postmarked 1909. Monroe County NY GenWeb collection.Bridge over Red Creek, Genesee Valley Park, Rochester, N.Y. The Rochester News Company postcard, about 1930s. Monroe County NY GenWeb collection.Broad Street, Rochester, N.Y. Marks & Fuller postcard, about mid 1960s. Monroe County NY GenWeb collection.Canoeing at Genesee Valley Park, Rochester, N.Y. Rochester News Company postcard, about 1950s. Monroe County NY GenWeb collection.Cobb's Hill Reservoir, Rochester, N.Y. Manson News Agency postcard, about 1930–1945. Monroe County NY GenWeb collection.Dewey Trophy Cannon taken in Spanish War, Mounted in Highland Park, Rochester, N.Y. Postcard, about 1907–1915. Monroe County NY GenWeb collection.Dove Cote, Genesee Valley Park, Rochester, N.Y. Walker's Post Card Shop postcard, postmarked 1918. Monroe County NY GenWeb collection.East Main Street, Rochester, N.Y. Marks & fuller postcard, about 1955. Monroe County NY GenWeb collection.Elmwood Avenue Bridge, Rochester, N.Y. Walker's Post Card Shop postcard, about 1915–1930. Monroe County NY GenWeb collection.Entrance, Edgerton Park, Rochester, N.Y. Tichnor Bros. Inc. postcard, postmarked 1927. Monroe County NY GenWeb collection.Genesee River, Genesee Valley Park, Rochester, N.Y. Walker Post Card Shop postcard, postmarked 1917. Monroe County NY GenWeb collection.Greetings from 'The Convention City,' Rochester, N.Y. Souvenir Postcard Co. postcard, postmarked 1912. Monroe County NY GenWeb collection.Highland Reservoir, Rochester, New York. Marks & Fuller postcard, Late 1950s. Monroe County NY GenWeb collection.Jones Park, Rochester, N.Y. Walker's Post Card Shop postcard, postmarked 1915. Monroe County NY GenWeb collection.L. D. Eldredge Gardens, Rochester, N.Y. Walker's Post Card Shop postcard, about 1930–1945. Monroe County NY GenWeb collection.Lilacs, Highland Park, Rochester, N.Y. Manson News Distributors postcard, postmarked 1969. Monroe County NY GenWeb collection.Lilacs, Highland Park, Rochester, N.Y. Marks & Fuller postcard, about 1960s. Monroe County NY GenWeb collection.Lilacs, Highland Park, Rochester, N.Y. Manson News Distributors postcard, about 1960s. Monroe County NY GenWeb collection.Magnolias in Bloom, Oxford Street, Rochester, N.Y. Manson News Agency postcard, about 1930–1945. Monroe County NY GenWeb collection.Magnolias in Bloom, Oxford Street, Rochester, N.Y. Rochester News Company postcard, about 1930–1945. Monroe County NY GenWeb collection.Memorial Art Gallery, 'Old' University Campus, Rochester, N.Y. Manson News Agency postcard, about 1940s. Monroe County NY GenWeb collection.Midway, Ontario Beach Park, N.Y. Frank J. Stupp postcard, about 1907–1915. Monroe County NY GenWeb collection.Rochester, N.Y. Ontario Beach. Raphael Tuck & Sons postcard, postmarked 1908. Monroe County NY GenWeb collection.Plymouth Park, Rochester, N.Y. Walker's Post Card Shop postcard, postmarked 1916. Monroe County NY GenWeb collection.Plymouth Park, Rochester, N.Y. Rochester News Company postcard, postmarked 1924. Monroe County NY GenWeb collection.Port of Rochester. Marks & Fuller postcard, postmarked 1962. Monroe County NY GenWeb collection.RMSC, Neighborhood of the Arts, Rochester, N.Y. Marks & Fuller Inc. postcard, 1950s. Monroe County NY GenWeb collection.Tulip Bed, Tulips, Highland Park, Rochester, N.Y. Postcard, postmarked 1912. Monroe County NY GenWeb collection.Union & Advertiser Building, Rochester, N.Y. Ernest Gunzburger postcard, 1969. Monroe County NY GenWeb collection.Upper Falls of the Genesee River, Rochester, N.Y. Souvenir Post Card Co. postcard, about 1901–1907. Monroe County NY GenWeb collection.Upper Falls of the Genesee River, Rochester, N.Y. Souvenir Post Card Co. postcard, about 1907–1915. Monroe County NY GenWeb collection.Rochester, N.Y., Upper Genesee Falls. The Hugh C. Leighton Co. postcard, about 1907–1915. Monroe County NY GenWeb collection.View of #3 Fairway and Green, Durand-Eastman Park Golf Course, Rochester, N.Y. Rochester News Company postcard, 1939. Monroe County NY GenWeb collection.View on the Genesee River at Genesee Valley Park, Rochester, N.Y. Rochester News Company postcard, postmarked 1906. Monroe County NY GenWeb collection.Walk, Highland Park, Rochester, N.Y. Manson News Distributors postcard, about 1960s. Monroe County NY GenWeb collection.Where Main Street crosses the Genesee, Rochester, N.Y. Detroit Publishing Co. postcard, 1904. Monroe County NY GenWeb collection.Willow Pond, Rochester, N.Y. Scrantom, Wetmore & Company postcard, postmarked 1909. Monroe County NY GenWeb collection.Willow Pond, East Avenue, Rochester, N.Y. Postcard, postmarked 1914. Monroe County NY GenWeb collection.Willow Pond, East Avenue, Rochester, N.Y. International Lithographic Co. postcard, about 1915–1930. Monroe County NY GenWeb collection.Winter Scene at Ontario Beach, Rochester, N.Y. Postcard, about 1907–1915. Monroe County NY GenWeb collection.Ready for a Dip, Ontario Beach, Rochester, N.Y. Webster & Albee stereoview, about 1880s. Monroe County NY GenWeb collection.Bridge, Genesee Valley Park, Rochester, N.Y. Manson News Distributors postcard. Monroe County NY GenWeb collection.Lilacs Time, Highland Park, Rochester, N.Y. Carhart Photo Service postcard, about 1970s. Monroe County NY GenWeb collection.Rochester-Monroe County Civic Center, Rochester, New York. Marks & Fuller postcard. Monroe County NY GenWeb collection.Strasenburgh Planetarium, Neighborhood of the Arts, Rochester, N.Y. Postcard, 1970s. Monroe County NY GenWeb collection.The Gardens, Eastman House, George Eastman House, Rochester, N.Y. Louis H. Frohman, Bronxville postcard, about 1970s. Monroe County NY GenWeb collection.Biplane demonstration in Genesee Valley Park, Rochester, N.Y. Photograph, 1911. Monroe County NY GenWeb collection.Boats on Erie Canal in Genesee Valley Park, Rochester, N.Y. Photograph, about 1950s. Monroe County NY GenWeb collection.Ladies in Highland Park, Rochester, N Y. Photograph, 1914. Monroe County NY GenWeb collection.A construction crew working in a hole on East Main Street, Rochester, N.Y. Photograph, about 1913. Monroe County NY GenWeb collection.
Pittsford hat in Lilac14424 ZIP code hat in BlueCanandaigua hat in Olive Green14534 ZIP code hat in Light Blue
Tobey Road sweatshirt in GreenElmwood Ave sweatshirt in Dark BlueSkaneateles Lake sweatshirt in TealCorbetts Glen sweatshirt in Blue JeanLet's Go Buffalo sweatshirt in RedAllens Creek sweatshirt in Lavender

Homeroom makes place-name sweatshirts, tees and caps for Upstate New York, designed by a human in Rochester and printed to order in the United States. Nearly every design is a real place, spelled the way people there say it.

Who makes it

Homeroom is a one-person shop in Rochester, New York. Stephanie, a journalist by training, draws every design, picks every color and answers every email; there is no customer-service department, just her.

There are over a hundred places on the front of a garment right now, across Greater Rochester, Western New York, the Finger Lakes and the Adirondacks. They are towns, streets, lakes, and the corners of towns that people say they’re from. If yours isn’t here yet, ask. Requests decide what gets drawn next.

What it’s printed on

The tee is the Comfort Colors 1717: 6.1 oz, 100% ring-spun cotton, garment-dyed, with a relaxed unisex fit. The sweatshirt is the Comfort Colors 1566: 9.5 oz fleece, 80% ring-spun cotton and 20% polyester, garment-dyed, with a ribbed collar, cuffs and waistband. The long-sleeve tee is the 6014, and the kids’ line is the 9018 tee and the 1467Y hoodie, all garment-dyed cotton.

The cap is the Comfort Colors CCWC0 Coastal Washed Cap: enzyme-washed cotton twill, an unstructured six-panel crown, a curved bill and an adjustable closure.

Garment-dyed means the finished piece is dyed, not the fabric it was cut from. That is where the washed, lived-in color comes from, and why the shade varies a little from one run to the next. We think that’s the point.

How it’s made

Nothing here sits in a warehouse. When you order, the design is printed directly onto your garment with water-based ink, in the United States. The caps are embroidered, block capitals in a single thread color, centered on the front panel, also in the United States.

Printed pieces typically leave production in 2–5 business days and arrive within 4–10. Caps take longer to stitch: about 10 business days in production, 12–15 to your door. Those are the real windows, and they are the same on every page of this site, at checkout, and in your order confirmation.

The places

Towns and villages, neighborhoods, streets and roads, lakes and ponds, parks and glens, and a few of the clubs and courts where people show up. Each one is a place with a name, and each passed the same test: would someone from there be glad to see it across their chest in collegiate letters? If the answer was no, it isn’t here.

We don’t print team logos or anybody’s face. We print places.

If something isn’t right

A misprint, the wrong item, a package that never came: write to us. A mistake of ours costs you nothing; a change of mind is covered by a 30-day return window. The details are on the Shipping and Returns pages, in plain English.